They say you don’t really know something until you can explain it in the simplest manner. We challenge ourselves to provide max value with minimum confusion.
Can we be honest? Historically, data hasn’t been done well in the ERG space. We’re committed to using data - REAL data - not just taking things for face value.
We want ERG Leaders and PMs to know that we have your best interests at heart at all times and we have the integrity to stand on that..
We demonstrate the authenticity that ERGs seek the bring to their organization. After all, it takes someone to dance first.
Doing things because “that’s how it’s always been” is not our style, so if you’re looking to not change (in perspective AND in action) then we may not be for you.
What do you call an ERG Professional who can't build a community build? Honestly, we don’t know either. ERGs are - first and foremost - communities and we aim to demonstrate this in our community.
We are not pro a particular race, culture, gender, country, etc. We’re pro-people. We believe everyone should be respected in the workplace and should feel comfortable bringing their full selves in every space.
We believe that everyone should feel empowered to show up as their full selves in every space and make it our aim to exemplify it ourselves first. We don’t mute our identities or voices to preserve “corporate norms”, but instead make the courageous choice to show up.
We are a community of givers. We aim to over deliver in value every time. Regardless of if you’re one of the ERG Champs, a partner to The ERG Movement, or someone who’s just browsing - we always want to give you something of value.
We’ll always keep it real with you.
We’ll always keep it real with you.
We’ll always keep it real with you.
We’ll always keep it real with you.
We’ll always keep it real with you.
Maceo Owens, aka The ERG Homegirl, is a Gen Z ERG Enthusiast. After ERGs changed the trajectory of her life, she’s passionate about helping them to do the same for others - by making efficient ERGs as simple as possible.
Maceo has served as an ERG Leader and Program Manager to major tech companies. As a former support agent, she’s also passionate about “frontline” engagement in ERG Programs. Maceo has a deep interest in entrepreneurship and has spent years studying the craft of building a successful business. When she took her learnings and applied them to ERGs, she realized that she had something different - something ERG Programs needed.
Through The ERG Movement, founded in 2022, Maceo hopes to drive much needed change in the ERG space.
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Overwhelmed by ERG data? Discover how to start building a strong ERG data strategy by defining your program’s purpose, setting clear metrics, and understanding their impact.
Discover how to effectively measure member engagement in your Employee Resource Group (ERG) with the Member Engagement Score (MES). This vital metric assesses the percentage of members actively participating in ERG programming annually, offering insights into the relevance and impact of your activities. Learn the importance of MES in fostering community engagement, how to calculate it, and how to use it to enhance your ERG strategies. Boost your community’s sense of belonging and see the effectiveness of your efforts with our step-by-step guide and free Data Collection System Template + Mini Course.
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Many articles and sources offer metrics for evaluating ERG programs, but often these recommendations lack practical experience and insight. Consequently, the most valuable metrics—those that truly illustrate an ERG program’s impact and success—are frequently overlooked. During ERG Leader Conversations and our recent ERG engagement tour, it became clear that many ERG leaders struggle with identifying which metrics to prioritize. This confusion can hinder the ability to measure success effectively. This article aims to clarify the essential metrics, providing a structured approach to better assess your ERG program’s performance. Here, we rank the key ERG metrics from best to worst, ensuring you focus on what truly matters for your program’s success.
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